 |
Development and execution of an online proposition and B2B “search and buy” platform for this new VC-funded business aggregating and licensing digital distribution rights for mainstream short-form entertainment content from large traditional production companies |
 |
Compilation and execution of a sponsorship strategy for the portfolio of digital music channels, both online and on-air across Europe and Board member of Music Choice (India) providing support for the platform’s launch into digital television this new territory |
 |
Management of a significant business transition from Financial Brokerage to Life Coaching, aimed at providing tools for clients’ self-development and promoting a holistic view of all elements of their lives from personal to financial to professional |
 |
A complete re-branding exercise, including company name and all creative execution and assets, for this sponsorship agency (formerly called “Sponsense”) targeting music, the arts and public sector clients |
 |
Provision of a positioning and commercial strategy for this business launching into the online travel accomodation sector with a specific focus on distinctive and “far from the madding crowd” destinations and locations |